Though Kellie's fitness journey began prior to joining PumpUp, she didn't have anybody to share her triumphs and challenges with. "I was at that point where I kind of felt lonely," lamented Kellie. "No one in my circle of family and friends understood why I was doing what I was doing. At times, they were negative." Though Kellie did receive motivation from Instagram, she was dismayed that it wasn't a platform that was specifically tailored to fitness. "I really wanted an app that I could join for fitness," she shared.